Digital Marketing

Campaigns Built Around Leads, Not Clicks

Paid search, paid social, content, and email, run as one connected strategy with a clear budget and reporting that tells you what actually turned into business.

  • Starting at $400/month
  • Ad spend billed separately, direct to the platform
  • Reporting on leads and conversions
What's Included

Every Channel, Managed as One Strategy

Paid Search

Google Ads campaigns built around search intent that is actually likely to convert, not just cheap clicks.

Paid Social

Meta Ads targeting and creative testing aimed at the audiences most likely to become customers.

Content Marketing

Blog posts, guides, and on-site content that support both paid campaigns and organic search.

Email Campaigns

Nurture and promotional sequences that keep leads warm between the first click and the sale.

Campaign Strategy & Budget Management

Deciding where budget works hardest across channels, and adjusting it as results come in.

Conversion Tracking & Reporting

Tracking set up correctly so reporting reflects real leads and sales, not just traffic.

How Billing Works

Management Fee vs. Ad Spend

These are two separate costs, and we keep them that way on purpose so you always know where your money is going.

Covered by Our Fee

Strategy, Setup & Optimization

Campaign strategy, ad creative and copy, targeting, conversion tracking setup, ongoing optimization, and monthly reporting.

Paid Directly by You

Ad Spend

What you pay Google, Meta, or another platform to actually run your ads. This goes straight to the platform, never through us, and is separate from our management fee.

Measuring Success

Leads and Conversions, Not Vanity Metrics

What We Report On

Leads, form submissions, calls, conversion rate, and cost per lead — the numbers that connect to actual business outcomes, tracked through conversion tracking set up at the start of the engagement.

What We Do Not Chase Alone

Impressions, raw clicks, and reach look good in isolation but do not pay bills on their own. We track them as context, never as the headline result.

FAQ

Digital Marketing Questions

What is the minimum ad spend needed?

It depends heavily on your industry, market, and competition — there is no honest one-size-fits-all number. Many small businesses start testing in a modest monthly range and scale up as results come in; we will recommend a realistic starting budget during scoping rather than quote a figure that does not fit your market.

Do you manage the ad budget or just strategy?

We manage strategy, setup, and optimization for a monthly fee. Ad spend itself is separate — it is paid directly to Google, Meta, or whichever platform you are advertising on, never routed through us.

How is success measured?

By leads and conversions, not just clicks or impressions. Conversion tracking is set up as part of the engagement so reporting reflects real business outcomes.

How is this different from Local Business Marketing?

Digital Marketing is broader, multi-channel work for businesses ready to scale beyond a single service area. If you are a small, local business, Local Business Marketing is a narrower, more affordable option scoped to your local radius.

Ready to Run Campaigns That Convert?

Tell us about your business and goals, and we will recommend the right channel mix and budget.